Businesses around the world are always striving to achieve higher levels of performance. Many focus on certain areas and do not maintain a balance within the organization. Balancing the needs of the organization with the needs of its people, the design and improvement of its products/services, and the performance of all business areas will ultimately end badly. This book is for those thinking of leaping into the world of entrepreneurship, the established business leader that is looking for ways to improve their organization, and everyone else that wants to see the organization they are in succeed in accomplishing their objectives.

The 3P Business Framework is the answer to developing an effective organizational strategy that balances organizational needs against the needs of its people, the design and improvement of its products/services, and the performance of the business. This balanced approach will help an organization reach new levels of efficiency and offer the right environment that enables the organization to innovate and achieve a competitive advantage in any industry.